Our first show was in association with Fashion TV and the MTV Staying Alive Foundation at the lavish, Cafe de Paris in Leicester Square. Our day began at 10am with designers frantically getting themselves organised, models practicing the walk down the runway for hours on end before the much anticipated dress rehearsal. When the crowds began to pour in and the adrenaline was running through everyone, the show was fantastic. The crowd, press, designers and models were cheering… it was a raging success.
The second and third show overlapped…at the same time on the final day of London Fashion Week as we at Innu London are always looking for new challenges. For the Bloggers Love event, the show took place at Mahiki, London. The event proved very successful showcasing our old and new bag collection to bloggers, stylists, press and celebrities as well as a catwalk show. The show was much more relaxed than the others as we showcased our casual collection and we told the models had fun resulting in an incredible response. The video can be watched on You Tube here (please excuse the music):
Our third and final show at Dstrkt, London, we were asked to do by the cofounder of Art in Fusion TV, Rebecca Riofrio only last week! (Kim does like to put herself in the deep end). But nonetheless, she pulled through yet again with her ‘Diamonds in the Rough’ Collection. Dainty, diamond detailing give the collection a luxury touch.
Every minute of preparing for fashion week has been amazing. We could not of got through the shows without the support of our friends and family. And we would not of had the experience if it wasn’t for Starr Parties, Bloggers Love or Rebecca Riofrio, from Art in Fusion and our beautiful Innu London models.
All the pictures from the previous few days are available now on our new website as our the new SS14 tote bag collection. Watch this space to be the first to know when our dresses from the shows will be available to buy online.
Love Innu London
xxx
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